Today, mobile applications are making a revolutionary change in the tech world.  Mobile devices carry great importance in the lives of millions of people. In fact, it has changed the way businesses work as there are plenty who are catering to mobile devices. The fact that most of the web traffic comes from mobile devices makes it an important factor for any business. Research predicts that there will be 11.6 billion mobile devices by 2020.

If we look at the current peer group, we see that it is practically impossible to live without smartphones or other electronic gadgets.

Reportedly, many marketers consider mobile applications as an alternate way for showcasing their product or service. It has become one of the top tools used in marketing as mobile application allows the customer to get information at their fingertips. Hence, mobile apps are becoming vital to a business.

While some companies may need a mobile application for their customers, others may need it for their workers which is exclusive to their organization, such applications are called enterprise applications. We provide mobility solutions for big enterprises by building enterprise level applications which are created for individual organizations to carry out functions required to run the organization.

How digital transformation can grow your business?

Countless applications are available on the app store/playstore for the purpose of providing information, selling, purchasing and much more. Despite, a number of applications available, this domain is still young and has plenty of untouched areas.

We at CopperMobile tap into these areas to provide you infinite opportunities to enhance your business. We believe in the power of passion, process and collaboration. We believe that only actions and results are true measure of one’s greatness.  

Before a business decides to venture into mobile applications, there are a few questions that need to be answered.

Does your business need a mobile application?

This is an important question that needs to be answered before you decide whether you are in need of a mobile application or not. For example- A retail business, having a mobile application has its advantages. People can take a look at the catalog anytime anywhere on their mobile devices. It helps in increasing the number of users and assists to enhance brand awareness. Mobile applications offer on-the-go marketing as customers can access your business anytime anywhere.

As such, a business needs to weigh the importance of having an application before proceeding with getting one for their customers or employees. Like, a consulting firm, it may require an app that has more collaborative tools instead of something that people can have access to.

Why does your business need a application for?

We provide mobile consultancy in case you want an expert advice and are not able to decide on your own. We will build a mobile strategy based on your requirement. To create a good application, mobile strategy is very important as it would help you in understanding the purpose of building the application starting from whether your business needs a web or a mobile app to the importance of testing and support maintenance.

We will be guiding you through the whole process of choosing between a web or mobile application as both are made for different audiences. For example- anyone can browse through a mobile website which is suitable for all types of businesses whereas a mobile application works best for businesses offering some product or service.

Besides this, if your application is the base of your business then you will need to find a way to monetize it as well. The most common way is to offer a free version of your application and add some amazing features for a premium. Apart from this,  there are many options available for generating revenue from your application for which you can contact CopperMobile to guide you regarding the various options that are available. Some other questions that will cross your mind-

  • Which platform to build it on?
  • When should you start building it?
  • How important is testing?
  • Which features to include?
  • What is trending these days?


Get in touch with us and we will answer all your questions. CopperMobile has the expertise & proven capabilities servicing Fortune 500 clients to build a functionally sound mobile application with the features of your choice.