Copper Digital Logo

Client Overview

For over a decade, Walkingspree has stood at the forefront of the digital activity-tracking industry. Established in 2006, this trailblazing company has consistently provided innovative solutions to inspire employees to lead more active lives. With a relentless commitment to improving workplace wellness, Walkingspree has garnered recognition as an industry leader and a trusted partner for organizations seeking to enhance the health and productivity of their workforce. Through their cutting-edge digital activity tracking platforms, Walkingspree has transformed how employees engage with physical fitness and well-being, driving positive change for businesses and individuals.

Walking Spree Case Study
Increase in Daily Active Users
0 %
Improved Health Metric Accuracy
0 %
Higher Goal Achievement Rate
0 %

Business Challenge

Despite their industry expertise and commitment to enhancing well-being, Walkingspree was missing a vital component in their lineup. They required a state-of-the-art mobile activity tracker to serve their clientele, individuals, and organizations. This solution is needed to provide real-time progress tracking, deliver insights into critical metrics, measure time spent in various physical activities, and accurately calculate calories burned, among other essential features.

The business problem at hand was two-fold:

  • Walkingspree needed to bridge the gap by introducing a mobile activity tracker to their product suite, addressing the modern need for on-the-go fitness tracking.
  • They sought a capable partner to design and develop this mobile tracker, ensuring it was feature-rich and competitive in the marketplace.
Engagement - Walking Spree

Engagement

Copper Digital’s collaboration with Walkingspree yielded a transformative digital experience through the development of Android and iOS mobile applications. These apps were meticulously designed to empower users on their journey towards improved physical well-being. We optimized the mobile applications for both Android and iOS, ensuring a seamless experience for a wide range of users. The user interface was thoughtfully designed to be intuitive and engaging, ensuring that individuals of varying tech proficiency could navigate the app with ease.

Performance was a top priority for us. We worked diligently to ensure that the apps ran smoothly and responded swiftly, guaranteeing that users received real-time data and immediate feedback as they engaged with the platform.

Further, here are some key features of the mobile apps that we offered:

  • Activity Trackers: The mobile apps provide users with precise real-time tracking of their physical activity. This included step counting, distance traveled, and activity duration.
  • Goal Setting: Users could set personalized fitness goals directly within the apps, tailoring their objectives to their specific needs.
  • Progress Visualization: The apps revealed users’ progress toward their goals in an easy-to-understand format, motivating them to stay on track.
  • Insight into Key Metrics: Users had access to a range of vital health and fitness metrics, such as heart rate, sleep patterns, and exercise intensity, which allowed for a holistic view of their well-being.
  • Activity Breakdown: The apps categorized and tracked the time spent on various physical activities, including walking, running, cycling, and more.
  • Calorie Calculation: Users could accurately estimate the calories burned during different activities, supporting effective weight management and nutritional choices.
  • Multi-Platform Integration: The apps are seamlessly integrated with various wearable devices, allowing users to sync their data and obtain a comprehensive overview of their fitness journey.
  • Social Interaction: Users could connect with friends and share their progress and achievements, fostering a supportive and competitive community.

Copper Digital’s expertise in mobile app development and technology integration empowered Walkingspree to deliver a cutting-edge solution to users, enabling them to take control of their health and fitness like never before. This successful collaboration positioned Walkingspree as a tech-driven leader in the digital activity tracking industry.

Technology

fitness tracker WalkingSpree

Results

At Copper Digital, we are immensely proud of the results achieved through our collaboration with Walkingspree. The impact of our work extended well beyond the technical aspects of the project, bringing about tangible benefits for their business and end-users alike.

Here are the key outcomes of our partnership:

  • One of the most significant achievements was the substantial increase in daily active users by 40%. Our Android and iOS apps revitalized user engagement and participation.
  • Users could rely on the information provided by the apps to make informed decisions about their well-being, thereby fostering greater trust in Walkingspree’s offerings.
  • The apps empowered users to set, track, and achieve their fitness goals more effectively. The result was a remarkable 30% increase in the rate at which users successfully met their objectives.

Through our collaboration, Walkingspree reaped substantial benefits. The increased user engagement, improved data accuracy, and enhanced goal achievement rate not only added value to their business but also furthered their mission of promoting a healthier lifestyle.